Privacy Policy

Last updated: May 11, 2026

1. Introduction

GiftWrapStack ("we", "us", "our") operates the GiftWrapStack application and the website at giftwrapstack.app. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Shopify application and related services.

2. Information We Collect

We collect the minimum data necessary to operate the service:

  • Merchant store information — Your Shopify store URL, store name, and the email address associated with your Shopify account. This is provided by Shopify during app installation.
  • Gift messages — Personalised messages that shoppers enter when selecting gift wrapping options on your store. These are stored alongside the relevant order reference.
  • Order analytics — Shopify order IDs, order totals, discounts, item counts, and shipping country/region. This data is used for analytics and reporting in the merchant dashboard.
  • App usage data — Information about how you use the app, including feature interactions and configuration choices, to help us improve the product.

We do not collect or store end-customer personally identifiable information such as email addresses, phone numbers, names, physical addresses, or payment details. That data remains within Shopify.

3. How We Use Your Information

We use the information we collect to:

  • Provide and operate the GiftWrapStack service, including gift wrapping functionality, order tagging, and analytics.
  • Display gift messages on orders for fulfilment by merchants.
  • Communicate with merchants about their account, billing, and product updates.
  • Monitor and improve the performance, reliability, and security of the app.
  • Comply with legal obligations and enforce our terms of service.

4. Data Retention

We retain merchant account data and associated gift wrap order data for as long as the app is installed on your Shopify store. If you uninstall the app, we will delete your data within 30 days of uninstallation, unless we are required to retain it for legal or compliance purposes. You may request earlier deletion by contacting us.

5. Data Sharing and Third Parties

We do not sell your data. We may share information with:

  • Shopify — We interact with the Shopify platform via their APIs as required for the app to function.
  • Infrastructure providers — We use trusted hosting and infrastructure services to operate the app. These providers process data on our behalf and are bound by data processing agreements.
  • Legal requirements — We may disclose data if required by law, regulation, or valid legal process.

6. Cookies

Our marketing website may use essential cookies for site functionality. The embedded Shopify app uses session tokens provided by Shopify's App Bridge rather than traditional cookies. We do not use third-party advertising or tracking cookies.

7. Data Security

We implement appropriate technical and organisational measures to protect your data, including encryption in transit (TLS), secure access controls, and regular security reviews. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights (GDPR and Similar Regulations)

If you are located in the European Economic Area, the United Kingdom, or another jurisdiction with applicable data protection laws, you have the right to:

  • Access — Request a copy of the personal data we hold about you.
  • Rectification — Request correction of inaccurate or incomplete data.
  • Erasure — Request deletion of your personal data.
  • Restriction — Request that we limit the processing of your data.
  • Portability — Request your data in a structured, machine-readable format.
  • Objection — Object to the processing of your data for certain purposes.

To exercise any of these rights, please contact us at the email address below.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify merchants of material changes via email or an in-app notification. The "Last updated" date at the top of this page indicates when the policy was last revised.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

GiftWrapStack
Email: support@giftwrapstack.app